Selena Gomez, the global pop sensation and actress, has partnered with Oreo to create a unique limited-edition cookie inspired by horchata, a traditional sweet cinnamon rice milk drink that holds a special place in Selena’s childhood memories.

A Taste of Nostalgia: Horchata-Inspired Oreo

The Selena Gomez Oreo features a delicious twist on the classic Oreo cookie with two layers of cream filling: one flavored with cinnamon and chocolate, and the other inspired by sweetened horchata cream with cinnamon sugar sprinkles. This combination creates a rich, sweet, and spicy flavor profile that perfectly captures the essence of horchata.

Selena shared that this collaboration was deeply personal, reflecting her cultural roots and nostalgic memories of family gatherings, making it much more than just a cookie—it’s a tribute to her heritage.

Unique Design and Fan Dedication

Each package of Selena Gomez Oreos contains cookies stamped with Selena’s signature and features six different cookie designs, including the word “Selenators”, dedicated to her devoted fan base. This special touch strengthens the bond between Selena and her fans, making this cookie a collectible item.

Limited Availability and Social Impact

The Selena Gomez Oreos were first released for pre-sale on June 2, 2025, and became widely available in the U.S. on June 9, 2025. In addition to the U.S., the cookies are also being launched in Canada, Brazil, Australia, and New Zealand.

Importantly, this collaboration supports Selena’s Rare Impact Fund, an initiative she launched in 2020 to raise awareness and improve access to mental health services for young people. A portion of the proceeds from cookie sales will contribute to this meaningful cause.

Social Media Buzz and Fan Reactions

The announcement and release of the Selena Gomez Oreos generated massive excitement on social media. Fans—known as Selenators—have shared their enthusiasm through photos, reviews, and unboxing videos, helping the cookies become an instant hit and sought-after collectible.

Where to Get Selena Gomez Oreos

These limited-edition Oreos are available through Oreo’s official website and select retailers. Due to their limited availability, fans are encouraged to purchase them quickly before stocks run out.

Why This Collaboration Matters

Selena Gomez’s collaboration with Oreo is a perfect blend of culture, nostalgia, and social responsibility. It highlights the importance of celebrating heritage while giving back to the community through mental health initiatives. For Oreo fans and Selena’s followers alike, this cookie represents more than a snack—it’s a piece of meaningful storytelling.

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